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Written by Heather Skelly
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At a retail show during the Holidays, a fiber artist whose name escapes me now told me that she ends each year by reflecting on what she achieved that year and what she hopes to achieve in the following year for her business. But this artist’s method struck me as unique...
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Written by Iyna Bort Caruso
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Is the price right? That’s the million-dollar question. Overvalue your work, and you can price yourself out of the market. Undercut your competition and you might jeopardize a mortgage payment.
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Written by Ryan Jones
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“If I had known then what I know now, I would have done things a lot differently.” Have you ever said this to yourself? Imagine you could send yourself a message from the future, giving yourself advice on what mistakes to avoid in your craft business. The advice would save you a lot of blood, sweat, and tears, and maybe even your business. Of course you can’t talk to your future self. But the odds are that if you could, you would warn yourself of one or more of these ten common mistakes.
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Written by Kevin Warr
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When an artist takes a photograph, paints a picture or molds a piece of clay, it can feel natural, magical and instinctive. However, when forced to execute the business side of art, it’s often not so effortless. Whether dealing with complex inventory management or Internet marketing, so many facets to the business of art can seem cold.
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Written by Daniel Grant
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Thefts are an occasional, sometimes regular, nuisance for artists and craftspeople who sell their work at fairs and festivals, despite the sincere efforts of the event sponsors and the artists themselves to stop them. They take place at night, when the artists aren’t around, and during the day, when the artists are busy making sales and talking to potential buyers.
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